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Social Media Specialist II

Please see Special Instructions for more details.

-UTSA is a tobacco-free campus. -UTSA is an Equal Employment Opportunity/Affirmative Action Employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. -This is a security sensitive position. Employment is contingent upon a successful background check.

Position Details

Position Information

Title of Position Social Media Specialist II
Requisition Number BES20170349P
Department Posting Name University Communications & Marketing
Location Main Campus
Recruitment Type External
Position Type This is a Classified, benefits eligible, position.
Grant Funded? No
Hours per week 40
If employee will be working a schedule other than Monday - Friday, 8:00am - 5:00pm, specify hours and days to be worked
If Temporary, Ending Date
Recruiting Rate $34,380-$40,000/annualized
Beginning Salary Flexibility Yes
Pay Basis Salary
Required Education Bachelor's Degree
Do you want to allow additional experience to substitute for required education? No
Preferred Education
Field of Study

Bachelor’s degree required in journalism, communications, marketing, public relations, graphic design, English or a related field.

MS Office Experience Required Word, Excel
Will this position require driving a UT or personally owned vehicle? Yes - Essential Function
Other Computer and Software Skills Required

None specified.

Experience and Other Skills Required

Two years of full-time experience as the primary social media manager for an organization with a multi-channel presence

The ability to capture compelling messages, video and photography and post to social media channels in a timely manner

An understanding of organizational branding and its importance

Thorough understanding of social media best practices, strategies and trends including use of Facebook, Twitter, Instagram, YouTube, LinkedIn and Snapchat best practices, strategies and tactics

Exceptional research, writing and fact-checking skills

Demonstrated ability to prioritize and work independently to meet prescribed deadlines

Exceptional judgment/Diplomacy

Strong interpersonal skills

Creativity

Do you want to allow additional education to substitute for required experience? No
Other Skills Preferred

Three years of full-time experience as the primary social media manager for an organization with a multi-channel presence

Experience as a social media manager at an agency or higher education institution

Experience in the development and implementation of social media strategies, including measurement and reporting

Working knowledge of desktop publishing, design and website maintenance software/tools

Spanish-speaking

Description of Job Duties

1. Identify and post compelling content including messages, videos and photos to university’s social media channels that illustrate university culture and campus life.

2. Interact with university faculty, staff, students, alumni and other stakeholders to develop social media projects appealing to a wide range of university stakeholders.

3. Provide event-related social media support.

4. Execute a social media plan including developing goals, strategies, tactics and budget to communicate the UTSA brand and its education, research and community outreach missions.

5. Produce branded images and infographics to use on UTSA’s social media channels and websites.

6. Research social media trends and best practices; proactively contribute to the development of the department’s multimedia strategy.

7. Monitor, analyze and report metrics on social media engagement

8. Liaison with UTSA staff and students assigned to engage with social media messaging strategy and channels of various UTSA colleges, departments, programs and areas.

9. Supervise work-studies, interns and student employees

10. Perform other duties as assigned.

Posting Open Date 09/05/2017
Posting Close Date at midnight on
Open Until Filled Yes
Special Notes To Applicants

-UTSA is a tobacco-free campus.

-UTSA is an Equal Employment Opportunity/Affirmative Action Employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply.

-This is a security sensitive position. Employment is contingent upon a successful background check.

Supplemental Questions

Required fields are indicated with an asterisk (*).

  1. * How did you hear about this employment opportunity?
    • Advertisement/External Publication (Please Specify)
    • Friend/Personal Referral
    • Internal Employee
    • Job Board/Website (Please Specify)
    • HigherEd Jobs
    • LinkedIn
    • Facebook
    • Indeed
    • Social Media-Other (Please Specify)
    • Other (Please Specify)
  2. * Please Specify: (enter "NA" if not applicable)

    (Open Ended Question)

  3. * Please acknowledge your understanding that if you are offered a position at UTSA, you must come to the Human Resources Office, (4th floor North Paseo Bldg) on your first day of employment with the appropriate documentation (http://www.uscis.gov/sites/default/files/files/form/i-9.pdf#9) of your identity and ability to legally work in the United States.
    • Yes, I acknowledge
  4. * 18645-Do you have a Bachelor's degree or higher in journalism, communications, marketing, public relations, television production, graphic design, English or a related field?
    • Yes
    • No
  5. * 18645-Do you have two years (paid, full-time equivalent) of experience managing and contributing to a variety of social media channels?
    • Yes
    • No
  6. * Please list the positions where you obtained the required (full-time equivalent) experience and the length of service in each job. **These jobs MUST be listed with more detail in the "Work Experience" section of your application. Failure to do so may disqualify your application.**

    (Open Ended Question)

  7. * Do you have experience using Microsot Office Word and Excel?
    • Yes
    • No
  8. * Do you have a valid driver's license or the ability to obtain one by the first day of employment?
    • Yes
    • No
  9. * 18678-Do you have an understanding of organizational branding and its importance?
    • Yes
    • No
  10. * 18645-Do you have a thorough understanding of Facebook, Twitter, Instagram, YouTube, LinkedIn and Snapchat best practices, strategies and tactics?
    • Yes
    • No

Documents Needed to Apply

Required Documents
  1. Resume/CV
  2. Cover Letter
Optional Documents